Web headlines
The Bad…
1) Bear Stearns staff auction off teddies, T-shits, memorabilia
http://ca.news.yahoo.com/s/afp/080321/oddities/us_banking_company_bearstearns_auction_ebay_offbeat
2) Sweetheart deals let schools cash in at students’ expense
3) Dutch anti-Koran film’s Web site shut down
http://edition.cnn.com/2008/WORLD/europe/03/23/dutch.koran.ap/index.html?eref=rss_mostpopular
4) Play halted due to bad weather at WGC-CA Championship
http://news.yahoo.com/s/nm/20080323/sp_golf_nm/golf_pga_delay_dc_1;_ylt=AvXPkuza.wkyCwGpD8Kw2JL0kPUI
5) Conrad Black on life behind bars: “I am doing fine”
http://www.cbc.ca/canada/story/2008/03/22/black-jail.html?ref=rss
Why the Good ones work…
1) Storms ahead grabbed my attention because of the controversy surrounding the Beijing Olympics and the recent violence and protests in Tobet.
The headline is also short and catchy…making me want to find out more.
2) 18 trapped makes me ask What? Where? How? When? And of course, Who?
All of the things any headline worth it’s space should.
3) Pole, 79 just seemed crazy. What on earth did this man do? Did he, as the headline implies, really catapult a car into the air in protest?
4) With strain made me stop and think about the wars America and its allies are fighting in the Middle East. The apparent impact on those involved is alarming.
5) Oreo defense had me smiling. I love odd news and this sounded like it would be a good one.
Why the bad ones don’t work…
They tend to be too long. A catchier title would still get the point/news across.
Some assume the reader knows what acronyms mean.
1 comment:
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